Ladies first: http://books.guardian.co.uk/news/articles/0,,1369764,00.html
Second class male: http://books.guardian.co.uk/news/articles/0,,1747821,00.html
The general tenor of the news reports is a bit funny, I feel - dismissive of the male reading as pubertal, and somehow damning of the women's choices as if they should all be by Gloria Steinem... if anything, the results kind of suggest the gulf between academic and industry understanding of reader's tastes and the reality, I think.
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